Hershey’s Special Dark

For Hershey’s Special Dark campaign, a 3D billboard at São Paulo International Airport featured
visuals that used depth and illusion to bring the brand to life for travelers.

Gabriel Santos (GAN) directed the creation of the 3D content, overseeing the production and
technical requirements for the anamorphic projection.

Produced in collaboration with Midiadub and Publicis.

What it’s about: 3D billboard captivating travelers.

We love this project for: Its use of depth and illusion.

Things to watch out for: Visual content that leverages depth and clarity.

  • Client: No items found
  • Year:
LOGO FGREAT Symbol Grey 04

Related Projects…

  • EMAAR – Chinese New Year

    Find out more…

  • Alok Alive

    Find out more…

  • EMAAR – Dubai’s New Year’s 2023

    Find out more…

  • BFI – LUMINOUS

    Find out more…

  • MATA

    Find out more…

  • Tik Tok – Make a Wish

    Find out more…